October 14, 2014
Nextmedia today announced that Golf Australia magazine, Australia’s leading golf publication, has acquired On The Green, the highly successful online golf magazine. On The Green (OTG) magazine, launched in 2011, now boasts nearly 35,000 subscribers, 400,000+ YouTube views and is Australia’s first purely digital golf magazine.
Golf Australia, a respected leader in the Australian golfing m edia since 1987, will expand its offering to readers with a free weekly digital golf magazine,Golf Australia’s OTG express , which will supplement Golf Australia’s printed monthly magazine.
OTG express will cover all the latest news and video highlights from the world of golf. Additionally, it will feature product reviews, video interviews and instruction as well as providing opportunities for readers to have their say.
OTG Express replaces Golf Australia’s current weekly e-newsletter. Golf Australia will continue to publish a 148 to 180 page magazine every month for its 188,000-plus readers, who enjoy exclusive in-depth feature articles, instruction from the
world’s best players as well as dynamic photography and detailed stories of the best places to play golf here and around the world.
“These are exciting times for Golf Australia,” Editor Brendan James said.“For nearly 30 years our focus has been to entertain, inform and help improve the game of every one of our loyal readers. We will continue to do that through our printed monthly
magazine, whileOTG express will offer online readers access to up-to-date news, views and video reviews from the world of golf from an expanded editorial team.” On The Green founder, Damian Shutie joins the Golf Australia team as editor of OTG express.
Click here to view a copy of OTG