November 10, 2011
nextmedia has released an iPad app of surfing title, Waves magazine. The free app is available to download from itunes store from today here.
Waves magazine editor Ryan Glen says: “We’re absolutely thrilled to offer our market an exciting new media platform and bolster the title’s historical innovation in surfing ethos. We’ve deliberately created an exciting new and interactive multi-media platform that people can engage with on a very personal level.”
General Manager of Surfing for nextmedia Marcus Hucker says: “Our mission from the outset was to excite the market and deliver an experience that is unique to this media and relevant to the Waves audience. Our advertisers are stoked with the iPad’s interactive features used to showcase their products – as well as the ability to click-through and buy merchandise online immediately. It’s a perfect fit for online retailers like Surf Stitch who have added a shopping cart to selected merchandise within the app.”
Launch advertising partners include: Rusty; Nike 6.0; Rip Curl; Surf Stitch, FCS, Billabong and Jet Pilot.
The iPad version of Waves magazine is the latest digital offering from the title which already has a strong online presence at http://www.wavesmag.com.au
The Waves iPad app was produced in-house by the magazine’s editorial team together with nextmedia’s digital team.
The next Waves iPad app will be released in February 2012 . Please contact the Waves Advertising Team for information on rates, ad specs and deadlines.
General Manager Surfing, Marcus Hucker, Direct (02) 9901 6140, E: mhucker@nextmedia.com.au
QLD Advertising, Damian Martin, Mobile 0417 168 663, E: dmartin@nextmedia.com.au
NSW Advertising, Derek Recio, Direct (02) 9901 6141, E: drecio@nextmedia.com.au
VIC Account Manager, Peter Cameron, Mobile 0403 091 503, E: pcameron@nextmedia.com.au